Case Study 2: Cleo Crossing
Cleo Crossing is my personal travel brand, designed to inspire adventure seekers, solo travelers, and environmental advocates. Through carefully crafted content, I aim to ignite a passion for exploration and foster a deeper appreciation for the natural world. My mission is to encourage others to venture outdoors, reconnect with nature, and embrace the sacredness of life. This project is a genuine reflection of who I am, offering a lens through which the world can experience life and travel as I see it—through a spirit of curiosity, respect, and gratitude.
My genuine approach helped me achieve a total of 425,450 views on my Instagram Reels in just 1 month of consistent posting.
Measurable Results
Achieved 448,850 Instagram Reels Views in Just One Month:
By leveraging engaging content, consistency, and a deep understanding of my audience, I achieved a total of 425,450 views on my Instagram Reels in my first month of posting reels, showcasing the impact of my content strategy and the ability to captivate a broad audience.
Executed Paid Ad Campaign with ResortPass:
I collaborated with ResortPass to create a paid ad for their brand, successfully amplifying the brand’s reach and driving targeted engagement. This partnership demonstrated my capability to craft professional content that aligns with brand objectives and enhances visibility through paid promotion.
TikTok Video Surpassed 1 Million Views:
In addition to my Instagram success, one of my TikTok videos surpassed 1 million views, further demonstrating the strength of my content and its ability to connect with a wide-reaching, cross-platform audience!